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Known for being a nursery specialist, Yorkshire-founded Silver Cross has 138 years of experience in handmade Dolls’ Prams. William Wilson, founder of Silver Cross, developed the world’s first baby carriage in 1877 with a ground-breaking spring system and a reversible…

At Simply Baby, we are always striving to bring you fantastic deals on everything you need for your little one. So, once again we’re delighted to bring you even more incredible in-store offers on Mamas & Papas products. Commencing from…

Christmas is such an exciting time of year, especially for your little ones. All the festive fun and the prospect of waking up on Christmas morning to see what Father Christmas has brought for them. At Simply Baby, we want…

The heat just doesn’t want to let up this summer! With heat wave after heat wave bombarding the UK this year, it’s more important than ever to make sure you stay safe and comfortable during your pregnancy. We’ve already had…

Here at Simply Baby Lancaster, we understand the importance of getting everything ready for the exciting arrival of your little one. That’s why from Friday 27th July until Saturday 4th August, we are introducing exclusive in-store offers across the full…

Described as the ‘hottest new pushchair’ the Egg stroller is a stunning pram suitable for every parent. It has been designed in the UK with the style conscious parent in mind, with soft touch fabrics, smooth curves and a luxurious,…

When it comes to organising your new little one’s nursery, you may feel daunted by it all; still, it is one of the most important parts of preparing for their arrival. Wondering where to start? Pondering over what you need…

William and Kate have just recently given birth to their youngest son. Weighting 8lbs 7oz and born on St George’s day at the exclusive Lindo Wing of St Mary’s Hospital. Considering the constant conversation around the royal family now, we…

There are so many things to consider and to purchase when you’re expecting a baby… So, while this is an exciting time, it can also be a little bit daunting! At Simply Baby Lancaster, we’ve made it our mission to…

Sometimes it can seem like Mother’s Day isn’t quite focused around you – there’s plenty of attention to be paid – but not to you! However, it can be the perfect time to spend some quality time with your little…

Here at Simply Baby, we are really excited to announce our extended instore Mamas and Papas range! Due to our successful launch last summer as Mamas & Papas stockists, we are bringing you more Mamas and Papas loveliness direct to…